Review: Genius crumpets…Or are they?


The lovely peeps at Genius sent us their new gluten free crumpets to try and we were very excited to try review them. Well we’ve tried these new crumpets and really..we can live without them.

Back when ‘I could gluten’ I loved nothing more than making crumpet pizzas with my Aunt (thank you Delia!) or a Nutella crumpet treat. However, with Genius’ new creation – gluten free crumpets – I’m not so sure.


The crumpets straight from the start weren’t very promising, there was bits falling off and the pale colour wasn’t very inspiring!  Once toasted they didn’t look much different. Upon tasting them they had a strange flavour, this ‘Free From’ item tasted gluten free. And we all know what that means… #fail



So what’s in these crumpets?  On the plus side they’re Gluten Free, Wheat Free & Dairy Free. Plus there’s the usual mix of long named words that you’ve never heard before:

Water, Rice Flour, Maize Starch, Potato Starch, Rapeseed Oil, Dried egg white, Caster sugar, Maize Flour, Yeast, Dextrose, Free Range Egg, Raising Agents (Dissodium Disphosphates, Potassium Bicarbonate), Salt, Citric Acid, Stabiliser (Xanthan Gum, Hydroxpropyl Methyl Cellulose), Emulsifiers (Mono-and Di-Glycerides of Fatty Acids), Polyglycerol Esters of Fatty Acids), Preservatives (Potassium Sorbate)

And they’re 6.2g of fat per serving (which we think means each so don’t pig out on them). Here’s the full nutritional info from the Genius Foods website.


However,  saying all that they did have a springy texture which did make for one redeeming feature. The fact that our ones fell apart may have had something to do with our grumpy postman shoving them roughly through our letter box. Note to Genius: consider packing them better as samples. After all most Gluten Free food is pretty fragile.


1 out of 5

All in all at the price of £2.19 for a pack of four crumpets I would say try these once if crumpets are something you’ve missed for your entire gluten free life – but if not I’d give them a miss. 

Sorry genius, this product is not as good as your others!  This student Coeliac won’t be buying them.

PS: If you want to try them for yourself then get shopping at Asda & Sainsbury’s.

[By Student Niamh, rapidly revising for A Levels & hunting down the best Gluten Free snacks so you don't have to]



2 Responses to “Review: Genius crumpets…Or are they?”
  1. Tony Graham says:

    I tried them a couple of days ago, I bought them in Sainsburys, they were not broken up but tasted the same as the other brand ( can’t remember which it is) they sell, the other brand is 10 pence cheaper and in an identical pack. Which baker did Genius buy out?

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